Author: Don Muret

New Premium at Top of Wells Fargo Center

Comcast Spectacor is selling seats on Revolutionary Row, shown in a rendering, for roughly $5,000 apiece. Tickets to all Philadelphia Flyers and 76ers home games are included. (Courtesy Comcast Spectacor) Revolutionary Row, Liberty Lofts will replace high-up suites Wells Fargo Center officials are revamping the arena’s upper deck to feature Revolutionary Row, a new premium seat product sold as a combination ticket for fans of the NHL’s Philadelphia Flyers and the NBA’s 76ers for the coming season. The retrofit on Level 7, known as the balcony level, is tied to 280 seats that were previously front-row locations in suites at the top of the building. Wells Fargo Center had 26 of those suites when it opened in 1996. It was among the last big league arenas to position suites at the top of the highest level.  Over time, those units became a “distressed product” and often went unsold, said officials… Continue Reading New Premium at Top of Wells Fargo Center

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Benihana a Sharp Addition in KC

The Benihana/RA Sushi stand opened at Sprint Center in March. (Courtesy Sprint Center). Sprint Center to bring successful stand’s sushi rolls to suites A new Benihana concession stand has filled a void at Kansas City, Mo.’s Sprint Center, resulting in plans to expand some menu items to the suite catering operation, said officials with arena operator AEG Facilities. Earlier this year, AEG signed a sponsorship with the 55-year-old Japanese restaurant chain to bring the Benihana brand to both 12-year-old Sprint Center and to Dignity Health Sports Park in Carson, Calif., home of Major League Soccer’s LA Galaxy. A third Benihana concession stand is at Yankee Stadium, where Legends runs the food at the home of Major League Baseball’s New York Yankees. New for the 2019 season, it’s situated at Section 127B along the third base line. In Kansas City, the Benihana deal is a three-year agreement with a total value… Continue Reading Benihana a Sharp Addition in KC

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Million-Dollar Naming Rights for Esports?

 A rendering shows the interior of Fusion Arena, expected to be open in Philadelphia in early 2021. (Courtesy Comcast Spectacor) Comcast Spectacor seeks seven figures annually for Fusion Arena deal Spectra officials are marketing a 10-year naming-rights deal with annual value in the low seven figures for Fusion Arena, a 3,500-seat esports facility to be built in Philadelphia and the first of its kind to be constructed from the ground up in the U.S. Ten brands are interested in naming rights, covering both local and national firms in esports technology and other categories, said Bryan Furey, senior vice president of partnerships for Spectra, the facility management services group owned by Comcast Spectacor. “Our goal is to have a deal done by the end of this year,” Furey said. He would not identify any of the brands he said were showing interest in the deal.  The financial terms proposed by… Continue Reading Million-Dollar Naming Rights for Esports?

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AEG Presents Will Manage The Joint

Imagine Dragons perform at The Joint at Hard Rock Hotel & Casino Las Vegas. (Erik Kabik) Expanded role comes as Vegas venue’s hotel home rebrands AEG Presents has expanded its role at The Joint, the 4,000-seat music venue inside Hard Rock Hotel & Casino Las Vegas, and will now manage it. AEG, which officially takes over operations in fall 2020, has booked concerts at The Joint since it opened in 2009. The timeline with developer and Hard Rock casino owner JC Hospitality Partners coincides with next year’s rebranding of the property as Virgin Hotels Las Vegas. As part of the agreement, The Joint will upgrade its second floor with improved suites and more premium seat options. AEG’s management deal makes sense because of the long relationship between the promoter and The Joint, said Gary Scott, chief operating officer for JC Hospitality Partners. Bobby Reynolds, senior vice president of AEG Presents… Continue Reading AEG Presents Will Manage The Joint

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Hot Wheels Jumping Across the Pond

Hot Wheels Monster Trucks Live made 12 stops in North America earlier this year. (Courtesy Raycom-Legacy Content Co.) Raycom-Legacy Content Co. motorsports property will travel to Europe in 2020 Hot Wheels Monster Trucks Live has booked a handful of European dates for 2020 on top of a second leg of North America performances over the next six months, said Ken Hudgens, president and CEO of Raycom-Legacy Content Co., the event producer. The international route starts Jan. 3 at Manchester (England) Arena and runs through Feb. 8 at the SSE Hydro in Glasgow, Scotland. Other stops are in Birmingham, England; Lodz, Poland; and Denmark, where the venue and dates will be announced soon. All told, officials expect to book 10 to 15 dates internationally next year, Hudgens said. In addition, Live Nation has signed on as a partner for the European shows to sell tickets and help market the production. Hudgens… Continue Reading Hot Wheels Jumping Across the Pond

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