Moving inside Spokane Veterans Memorial Arena helped Brewfest climb into the black. (Courtesy Spokane Brewfest)

There is certainly money to be made by creating events in-house like the Spokane Brewfest or Wichita’s Wingapalooza.

And there are certainly pitfalls.

Keys to success include finding sponsors to cover all the costs from the get-go, being realistic with your expectations, and knowing your contracts and your community.

Reasons to even conside...


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