The Arizona Cardinals are seeking a new naming-rights partner for University of Phoenix Stadium in Glendale, Ariz.

The NCAA’s announcement of Phoenix as the site of the 2024 NCAA Final Four strengthens the Arizona Cardinals’ position for signing a new naming-rights partner for their stadium, according to a team marketing consultant.

Rob Yowell, president of Gemini Sports Group, recently completed a consulting agreement with the Arizona Cardinals to help them identify poten...


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