FLASH SEATS CAPTURES FIRST AND SECOND WITH
VERTICAL ALLIANCE ACQUISITION
Author: Dave Brooks
Date: November 14,2007
Flash Seats has made its first foray into the primary ticketing
market with its purchase of Dallas-based Vertical Alliance on Oct.
31. Flash Seats — currently embroiled in a legal battle with
primary giant Ticketmaster — is billing the Nov. 6 purchase
as the convergence of two of the most advanced technologies in
ticketing and a means to further monetize the fan ex...