Lights. Camera. Action.

AEG President of Digital, Ticketing and Media Brian Perez

There are cable networks dedicated to horse racing, video games, foreign travel and Bollywood cinema — so why not a channel for the events industry?

Just imagine — at six o’clock, Sal Masekela’s primetime news show could feature highlights from the X-Games and announcements about on-sales for Odd Future and Kaskade tours. Follow it at seven with an hour-long special featuring Taylor Swift, perfor...