MONTH OF GOOD MADNESS: The Final Four logo is pictured at the NCAA Men’s Basketball Tournament National Championship game at NRG Stadium on Monday 2023 in Houston, Texas. (Ben Solomon/NCAA Photos via Getty Images)
Company-run venues hosted 34 NCAA Tournament basketball games, 100 Wrestling Matches in 31 Days
ASM Global-run venues had their own version of March madness with a record 500,000 fans attending college basketball, wrestling and hockey events while setting food and beverage records in multiple cities including nine college hoops conference championships, NCAA championships and NCAA tournament sites.
The highlights included NRG Stadium in Houston hosting the NCAA Men’s Basketball Final Four and Tulsa, Oklahoma’s BOK Center hosting the NCAA Division I Wrestling Championship and over $10 million in food and beverage sales.
Last year ASM Global became the first to host both the NCAA men’s and women’s college basketball finals, at the New Orleans Superdome and Target Center in Minneapolis.
Going forward, ASM Global venues will host the next two Final Fours, the next two Women’s Volleyball Championships and next year’s NCAA Wrestling Championships.
Upcoming at ASM Global-run venues:
- T-Mobile Center – 2024 Wrestling Championship
- State Farm Stadium – the 2024 Men’s Final Four at State Farm Stadium
- KFC YUM! Center – 2024 Women’s Volleyball Championship
- Alamodome F&B – 2025 Men’s Final Four
- T-Mobile Center – 2025 Women’s Volleyball Championship
- Allegiant Stadium – 2028 Men’s Final Four
