The overwhelming concern for exhibitors at the INTIX Annual Conference & Exhibition in Boston Jan. 10-13 is keeping on top of the technology advances in the ticketing industry. Customer relationship management (or CRM as it has quickly become known) is a much-sought-after service ticketing companies can provide now through new technology.

"The trend to serve in the next five years is to be totally focused on all the aspects of the relationship of the ticket buyer with the organizati...

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