LA Rams/LA Chargers are eyeing most lucrative naming rights deal in history.

With the St. Louis Rams and San Diego Chargers both relocating to Los Angeles’ new $2.6-billion Inglewood, Calif., stadium, which will open in time for the 2019 National Football League season, speculation has begun on naming rights.

With bidding reportedly at least $30 million a year for a minimum 20-year deal, according to the Sports Business Journal, this would be the priciest naming rights deal in t...


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