UB40 Featuring Ali, Astro and Mickey performed on the Golden 1 Stage as part of the Toyota Concert Series at the California State Fair in Sacramento. (Courtesy California State Fair)

When California State Fair CEO Rick Pickering was buying talent for the fair’s Toyota Concert Series, he worked closely with booking agents to make sure the lineup fit the cultural needs of Californians.

The state is 770 miles long and 250 miles wide and encompasses 164,000 square miles, and there&r...


This content requires a VenuesNow subscription.

If you have a subscription please login below: