SALEM FAIR PACKAGES LODGING AND GAS WITH
CARNIVAL RIDES
Author: Pam Sherborne
Date: July 25,2007
A new marketing partnership implemented at this year’s Salem
(Va.) Fair, June 28-July 8, will be continued and extended next
year after efforts proved successful. The fair, which does not
charge for admission, partnered with area hotels by offering a
package which included one night of lodging and two unlimited ride
packages and then the fair threw in a $20 Kroger gas card.“We
had 50...

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