If we combined the worlds of digital marketing and Quidditch, social media would definitely be the Snitch. Since its inception social media has been on a rapid journey of growth and change, while venues, events and businesses fly about trying to keep up with the ever-elusive Snitch that never seems to stand still long enough for you to catch your breath. For those unfamiliar with Harry Potter and the sport of Quidditch, Craig Ricks, vice president of Marketing, Spectra Ticketing & Fan...


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