Summer Scaling: Concert Ticket Prices See A Rollercoaster Season

Date: August 2003

In the most uncertain concert market seen in years, promoters are leaning on market-appropriate pricing more than ever to lure fans into venues, with some tickets spiking or dropping as much as $50 for the same show.

Summer bargains can be found in such secondary and tertiary markets as Charlotte, N.C., and Cincinnati because of a number of factors. "Once you get out of the primary markets, and into the secondary markets, you have the loss of manufacturing jobs ...