According to a Nielson report, over one million people posted 4.5 million tweets about Los Angeles Laker Kobe Bryant’s final game on April 13 at Staples Center, Los Angeles.

During the final minutes of the game, the posts per minute reached 100,000. The Golden State Warrior’s 73rd win of the season set an NBA record that same night, but only generated about 625,000 tweets.

“Basically we worked under the assumption that you can’t do too much Kobe that day,&rd...

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