Big 12 Conference Commissioner Brett Yormark has been announced as a keynote speaker at VenuesNow Conference, which takes place Oct. 15-16 at the Arizona Biltmore in Phoenix.

Having propelled the Big 12 into the national spotlight since becoming commissioner in 2022, Yormark’s vast experience in the live entertainment industry includes holding positions as COO of Roc Nation, co-CEO of Roc Nation United and president and CEO of Brooklyn Sports & Entertainment (BSE) Global, where he oversaw Barclays Center, the NBA Brooklyn Nets and G-League Long Island Nets. He also spent six years at NASCAR during a period of rapid growth.

“We are thrilled to welcome Brett Yormark as our Keynote Q&A speaker,” said Tim Leiweke, chairman and CEO of Oak View Group, which produces VenuesNow Conference. “His exceptional career and ability to drive innovation make him the perfect choice to inspire our attendees and provide valuable insights into the evolving landscape of the college sports industry.” OVG is parent company to Pollstar and VenuesNow.

Brett Yormark

Along with Yormark’s keynote, this year’s VenuesNow Conference features a robust schedule, with speakers and attendees from all aspects of the live sports and entertainment business.

Featured panels will touch on critical and compelling topics such as women’s sports, transportation, sustainability, event booking and programming, technology, security, premium trends and much more.

This year also marks the introduction of the VenuesNow Golf Outing taking place onsite at the Biltmore Golf Club in Phoenix, Monday, Oct. 14, at 11 a.m., presented by Gensler with support from TVS Design, ParkHub and Xerox.

The full event schedule and a link to register to attend can be found here.