Inside the Pearl, Las Vegas
Promoter Danny Zelisko has agreed to book The Pearl at the Palms Hotel and Casino in Las Vegas, serving as one of the property’s preferred promoters. The agreement is the largest booking deal to date for the legendary promoter, who left Live Nation in 2011 to start his own company.
Zelisko said his role at the 2,500-seat venue inside the Palms Hotel will be that of talent buyer, booker and promoter/co-promoter, bringing everything from rock and contemporary music to nightclub-style dance parties and special events.
“Like anyone who’s booking any great venue, you want to bring in all different types of acts and people,” Zelisko said. “The slate is open and the canvas is blank — there’s maximum potential for this venue.”
Since leaving Live Nation in March, Zelisko has independently promoted shows throughout the southwest United States, working with venues like Orpheum Theatre and U.S. Airways Center in Phoenix, Tingley Coliseum in Albuquerque, N.M. and Mandalay Bay Events Center in Las Vegas. For a time, he was the talent buyer and promoter for the Foundry nightclub in Phoenix, which is now closed.
As an independent promoter, “I’m doing what I’ve always done, utilizing the right halls for the right acts. I’ve got great relationships with a lot of buildings all over the area,” he said.
Zelisko comes on the scene at a key transitional time for the Palms Hotel, once a must-stay for the Hollywood jet set crowd who have now flocked to newer properties like Aria and the Cosmopolitan Hotel. Built by the Maloof Family, owners of the Sacramento Kings of the National Basketball Association, the hotel was sold in June to its creditors in a recapitalization deal. Investment firm TPG Capital and Leonard Green & Partners now have a controlling stake in the hotel, while George Maloof Jr. continues to manage the building’s day-to-day operations.
The Palms' music venue also faces increased competition from the Hard Rock Hotel & Casino, another off-the-Strip property that recently overhauled The Joint, a 4,000-capacity venue booked by AEG Live.
Zelisko replaces Andrew Hewitt, hired to book the building on behalf of promoter giant Live Nation in 2007 when The Pearl first opened. In October, Hewitt left his position at The Pearl to take over Live Nation’s booking, marketing and promotion of the company's concerts in Southern California and Las Vegas with promotions legend Bill Silva.
Contact: Danny Zelisko, (480) 659-5556