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Billionaire Stan Kroenke of Kroenke Sports & Entertainment dreamed of building venues in greater Los Angeles. Part of the team bringing that to life (apart from the Rams and Chargers, that is) is Christy Castillo Butcher, senior vice president of programming and events at the Hollywood Park development that includes SoFi Stadium and YouTube Theater.
“In just five months, we hosted over 50 ticketed events at the 70,000-seat capacity SoFi Stadium and 26 events with 12 sellouts at the 6,000-seat YouTube Theater,” Castillo Butcher said, noting that they also welcomed their millionth fan during that period.
With the live entertainment industry continuing to ramp up, Hollywood Park will only get busier, with Paul McCartney, Grupo Firme, Bad Bunny, Red Hot Chili Peppers and Kenny Chesney all making stops at SoFi Stadium. Meanwhile, the YouTube Theater will host Eddie Vedder, Louis Tomlinson, Angela Aguilar, Bastille and “Netflix is a Joke.”
“The calendar continues to fill up,” Butcher said.
For Hollywood Park, inclusivity and diversity initiatives are critical and it’s doing plenty to address the issues, with SoFi Stadium issuing more than $754 million in certified construction contracts to more than 95 minority and disadvantaged local businesses during the stadium’s build.
“We also had a focus on working to launch careers,” she said, with SoFi Stadium awarding 358 apprenticeships to Inglewood residents offering training, access to tools and more. — Christina Fuoco-Karasinski