NEXT BRAND UP: Legends is looking for a sponsor to replace Banc of California’s name on LAFC’s stadium. (Getty Images)
In LA, marketers are shopping deals for LAFC’s home, Forum and Clippers’ planned arena
The naming rights market is busy in Los Angeles, where three venues are searching for deals.
MLS franchise LAFC is looking for a new naming rights partner after Banc of California announced in May that it was terminating its stadium agreement two years into its deal. The bank remains LAF...