Desert Diamond Casinos & Entertainment and ASM Global forged a partnership that sees Glendale’s 18,000-seat facility renamed as Desert Diamond Arena. Continue Reading Gila River Becomes Desert Diamond Arena
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Industry sources tell VenuesNow the deal is for 10 years at $5.2 million per year. Continue Reading Kia signs naming rights to Forum
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Mountain America Credit Union has signed a naming rights deal for a community iceplex next to the new Arizona State University hockey arena under construction in Tempe. Continue Reading Mountain America signs naming rights for AZ iceplex
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Acrisure, a rapidly expanding financial technology company, has signed a 10-year naming-rights deal with Oak View Group for the new American Hockey League arena under construction near Palm Springs, California. Continue Reading Acrisure puts name on Palm Springs arena
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Detroit holds a strong reputation for embracing live music, which extends to the venue side with the market’s biggest amphitheater historically ranking among North America’s top attended outdoor facilities. Continue Reading Pining for history: Pine Knob brand returns in Detroit
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If 2020 was the year the venues industry took a coronavirus haymaker before lifting itself off the canvas, 2021 was the year the business began counterpunching and delivering solid blows of its own.
Continue Reading The Great Return 2021: Venues Lead The Way Back (Year End Cover Story)
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Snapdragon, a brand of semiconductors used to power smart phones and a division of wireless technology giant Qualcomm, will hold the naming rights to San Diego State University’s new football stadium. Continue Reading Snapdragon grabs naming rights for new San Diego State stadium
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Staples Center, named for the office equipment retailer since it opened in Los Angeles in 1999,...
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AEG and cryptocurrency platform Crypto.com announced a deal Tuesday to rename Los Angeles’ Staples Center as Crypto.com Arena. Continue Reading AEG and Crypto.com Announce 20-Year Naming Rights Deal For Los Angeles’ Staples Center
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Footprint says its naming rights deal with the home of the Phoenix Suns and the Phoenix Mercury is the start of an effort to make the arena a model of sustainable innovation among sports and entertainment venues. Continue Reading Footprint Looks to Leave a Sustainable Mark on Venues
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Bell Bank has signed a 10-year naming rights deal for a youth sports complex under construction in Mesa, Arizona. Continue Reading Bell Bank Names Arizona Youth Sports Hub
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Cryptocurrency exchange FTX.US has made bold moves in the live event venue sponsorship space, its latest a 10-year, $17.5 million deal for the field naming rights at California Memorial Stadium. Continue Reading ‘We Want to Be Where Our Customers Are Excited’
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