HORNETS' NEST: Spectrum Center is the home of the NBA's Charlotte Hornets. (Getty Images)
Commemorative logo rolls out, along with marketing to mark the occasion
Since Spectrum Center’s first event Oct. 21, 2005 — a Rolling Stones concert — the momentum has continued.
As the Charlotte, N.C., venue celebrates its 15th year, it’s putting together a platform that includes a special logo, marketing and social media to recognize this milestone, while also looking ahead to additional activations ...