A suite of products from SpotOn, which acquired Appetize in September. (Courtesy SpotOn)

Company’s digital ordering platform is now used at over 50 educational institutions

Fresh on the heels of its $415 million acquisition of Appetize, cloud-based, cashless point-of-sale company SpotOn has expanded its footprint in the educational market with 14 new college sports facilities and campus dining contracts.

That brings to more than 50 the number of educational institution clients for SpotOn, which folded 10-year-old Appetize into its operations under the name of SpotOn Enterprise.

The company’s mobile ordering and tap-to-pay technology promises safer transactions, key in the post-COVID-19 world, while reducing transaction friction, and it also works in conjunction with mobile wallets such as Apple Pay and Google Pay.

Wayne Scarsella, SpotOn’s executive vice president of sports and entertainment, said in a release that campuses also benefit by “future-proofing their operations.”

SpotOn’s new partners in college athletics include the Watsco Center at the University of Miami in Coral Gables, Florida; Vanderbilt (University) Stadium in Nashville; Rice-Eccles Stadium at the University of Utah in Salt Lake City; Fargodome Stadium at North Dakota State University in Fargo; both TDECU Stadium and Fertitta Center at the University of Houston; Carter-Finley Stadium and William Neal Reynolds Coliseum at North Carolina State University in Raleigh, North Carolina; Lane Stadium and Cassell Coliseum at Virginia Tech in Blacksburg; Faurot Field at Memorial Stadium and Mizzou Arena at the University of Missouri in Columbia; Ed Robson Arena at Colorado College in Colorado Springs; Arizona Stadium at the University of Arizona in Tucson; and, as of this month, Hancock Whitney Stadium at the University of South Alabama in Mobile.

SpotOn has also added to its client list the campus dining operations at Vanderbilt; the Stanford University School of Medicine in Palo Alto, California; Gonzaga University in Spokane, Washington; the University of San Diego; Arizona State; and Sonoma (California) State University.

The company had existing partnerships with the University of South Alabama’s Mitchell Center multipurpose arena and Gonzaga’s McCarthey Athletic Center.

Other colleges and universities partnered with SpotOn include Louisiana State University in Baton Rouge, the University of Mississippi in Oxford, the University of Texas at Arlington; Oklahoma State University in Stillwater, the University of South Carolina in Columbia, and the University of Nevada in Reno.

SpotOn partners with campus card management solutions, such as Compass, CBord and Atrium, and its system also generates inventory and other data.

Oak View Group, the parent company of VenuesNow, was an early investor in Appetize, having participated with Shamrock Capital Advisors in a $20 million funding round in 2016.

Max Roper, now president of SpotOn Enterprise, and co-founders Kevin Anderson and Jason Pratt launched Appetize from their Santa Monica, California, apartment in 2011.

SpotOn was founded in 2017 by twin brothers Zach and Matt Hyman.