The exterior of Rocket Mortgage FieldHouse was built with 1,750 pieces of glass, each weighing 990 pounds. (Courtesy Rocket Mortgage FieldHouse) Remaking Rocket Mortgage FieldHouse in the image of the city Technology and architecture. Concessions and premium seating. Lighting, wayfinding, public spaces. The list of changes at Cleveland’s Rocket Mortgage FieldHouse goes on and on, but one mission drove every aspect of the transformation of the 25-year-old building: making all things ooze Cleveland.  “The No. 1 goal is we are Cleveland,” said Tracey Marek, executive vice president and chief marketing officer for the NBA’s Cleveland Cavaliers.  “The vibe here in Cleveland is enormous pride and Cleveland becomes the priority. Our city is about so many things, and we like to think sports play an important role but don’t play the only role. We want to make sure the vibe of our city is alive and well.”  The building, home to the… Continue Reading ‘We Are Cleveland’

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