Experimenting With It All, Including Season Tickets

Name: 2020 VenuesNow Conference
Start: 2020-09-21
End: 2020-09-23
Location: Las Vegas, NV

Posted by Don Muret | Oct 6, 2019 | Teams and Tenants

Experimenting With It All, Including Season Tickets

Theater boxes are among the premium seat options the Oakland A’s are testing for their proposed new ballpark. (Don Muret / Staff)
A’s use RingCentral Coliseum as lab to test new kind of subscription
OAKLAND, Calif. — Chris Giles fills the role of mad scientist in the laboratory known as RingCentral Coliseum.

Giles, the Oakland A’s chief operating officer, has thrown the traditional season-ticket model out the window as the Major League Baseball team tests premium-seat concepts for its propo...

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About The Author

Don Muret

Senior Editor Don Muret has been a reporter for 35 years, including 25 years in trade journalism at SportsBusiness Journal and the old Amusement Business magazine before joining VenuesNow in December 2017. Previously, he worked 10 years as a sports writer for multiple daily and weekly newspapers. The Cedar Rapids, Iowa native has a journalism degree from Drake University and attended graduate school at the University of Iowa. He’s a diehard Chicago Cubs fan and loves live music. Muret lives in Charlotte with his wife, Dana, and their two teenage daughters, Madeline and Carolyn. Don can be reached at (704) 877-7399 or dmuret@oakviewgroup.com