LnkBox Group provides last-mile transportation at events like Coachella, shown in 2019. (Getty Images) Joseph Bradley of LnkBox Group on the road ahead, life after COVID-19 Joseph Bradley, founder and CEO of LnkBox Group, which provides last-mile transportation solutions and secures and activates sponsorships in and around live events like the Coachella and Okeechobee music festivals (AEG and Live Nation are its two largest clients), told VenuesNow that the company saw about 80% of its business “vaporized in about 96 hours” in early March. “I don’t think that anybody really had any idea as to just what kind of black swan we were dealing with here,” he said in describing the COVID-19 outbreak. From what he’s heard, it’s a similar story across the live event production world. “That kind of four- (to) five-day period was where everybody just kind of took it on the chin,” he said. “I think the […]
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