Tag: Pacnet

Pacnet ’20: As Real As It Gets

Josh Earl of NextVR, Jorge Angarita of The Walt Disney Co., Jeff Rubin of Sidearm Sports, Monal Chokshi of Lyft and moderator E.J. Liao of Paciolan. (Courtesy Paciolan) Role of augmented and virtual reality, connectivity increases in live sports and entertainment When it comes to “delighting” consumers of live sports and entertainment, augmented and even virtual reality can play an important role and connectivity at venues is an element of increasing importance, a panel of experts told attendees at Paciolan’s Pacnet ’20 conference in Newport Beach, Calif., in early February. Jeff Rubin, founder and CEO of Sidearm Sports, a Learfield IMG College company (like Paciolan) whose software powers the websites, apps, stat integration, live audio, video streaming and e-commerce platforms of more than 1,000 college athletics departments, said the company put AR to use for 36 hours in New Orleans during the College Football Playoff. During a panel discussion on […]

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Pacnet ’20: Data Does It All

DATA DUMP: Kip Levin, FanDuel; Adam Landsman, Clear;  Parker Duffey, Tailgate Guys; Mike Lorenc, Google; and moderator Christian Lewis. (Courtesy Paciolan) How companies are using behavioral information to elevate the fan experience Technological innovation continues to alter the way companies in the live event space interact with consumers and partners, allowing for enhanced experiences that are often based on behavioral data, some in a panel of industry leaders said. In the case of Clear, which uses biometrics to move customers more quickly into sporting events, through airports, at Hertz rental car locations (and soon medical offices), maintaining consumers’ trust is of utmost importance, but there is a way of using captured data in a way that benefits both them and sports teams and venues, said the company’s vice president of product development, Adam Landsman.  Fans who get into venues more quickly are more likely to spend more on concessions and merchandise, […]

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Pacnet ’20 — Esports: Game On

BUILDING A NEW WORLD: Moderator Jeff Robins with John Fazio of Nerd Street Gamers, Joe Marsh of T1 Entertainment & Sports and Mark Deppe of the University of California, Irvine. (Courtesy Paciolan) Competitive gaming develops a range of facilities, from pros to the grassroots The growth of esports secured it a spot at Pacnet this year, as three people with different views of competitive gaming’s facilities landscape contributed to the discussion. Helping shape those views is the unusual top-down way in which esports developed.   “The pro scene got popular and developed quicker than the amateur college and high school scene, so we’re kind of working backwards now,” said Joe Marsh, CEO of T1 Entertainment & Sports, a joint venture between Comcast Spectacor and South Korea’s SK Telecom. “We have these top-tier pro leagues, and then we have this void that we’re trying to fill. … We need more investment […]

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Pacnet ’20 Will Be All About the Innovation

Paciolan CEO and President Kim Damron delivers the opening keynote at Pacnet ’19. (Courtesy Paciolan) Ticketer expecting record crowd eager to hear about latest tech Ticketer Paciolan expects record attendance of more than 800 for its annual Pacnet conference, which runs Monday through Wednesday. The gathering of company clients and vendors will again take place at the Newport Beach Marriott Hotel and Spa in Newport Beach, Calif. “It’s obviously become a very valuable conference, but our community continues to grow, which helps the attendance as well,” said Kim Damron, Paciolan CEO and president. The conference’s agenda is dotted with subjects that fill the plate of anyone trying to sell tickets — how best to use data, tips on sales and serving customers better, sharpening the focus of digital marketing programs — but much of it ties back to technology, which Paciolan has rebuilt itself around in the last few years. […]

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Pacnet ’19: Making the Numbers Work

Clemson cross-referenced data from licensed merchandise partner Fanatics with its own to produce new insights. (Getty Images) Data experts say taking the first step can lead to big discoveries Data can provide a ticketing operation innumerable ways to make itself better. Perhaps that’s what makes data scary to some. “For me, a few years ago, it seemed like this stuff was really, really overwhelming,” said Mario Morris, chief financial officer and associate athletic director for the University of Wisconsin. “I love data; I’ve loved data since I was a kid; I like to process information, but there’s so many solutions out there,” citing all the companies and products in the field to choose from. But Morris and two other data pros from university athletic departments said taking that deep dive into numbers had improved both their ticketing operations and other parts of their businesses. “I think we’re in a transformational time […]

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Pacnet ’19 Notebook

Jamie Vosmeier led the delegation from the Fox Theatre in Atlanta as it accepted the Founder’s Award. (Courtesy Paciolan) Paciolan partners on insurance with TicketGuardian Chief technology officer Keith White announced during the Pacnet opening session that Paciolan had launched ticketing insurance through a partnership with TicketGuardian. White noted it would not only give buyers piece of mind but also might persuade prospective purchasers to hit the “buy” button.  Mississippi State University and the University of Colorado are among the first of Paciolan’s clients offering the insurance. Newport Beach, Calif.-based TicketGuardian recently announced an $8 million Series A funding round led by American Family Ventures and IA Capital Group, bringing its total funding to $13 million. STARS WITH A NEW TWIST The annual Pacnet Star of the Year Awards expanded by a category, adding Event of the Year, and also inaugurated a new method of picking the winners. After Paciolan selected the […]

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Pacnet ’19: Build That Wallet

Paciolan Chief Technology Officer Keith White: The wallet is “going all digital, so we need to be ready for that.” (Courtesy Paciolan) Coming mass acceptance of digital passbook drives changes in ticketing Digital wallets are old enough that some of the most familiar have moved on from their original names: Apple Passbook, which made its debut in 2012, is now Apple Wallet, and Google Wallet has become part of Google Pay. What’s new is the level of enthusiasm that consumers, including ticket buyers, are showing for them.  E.J. Liao, who is vice president of product management for Paciolan after coming over from Amazon last year, noted that even three years after Apple came out with digital passes, adoption numbers were, well, passable in most cases, save some areas of relative strength such as airline boarding passes.  But 2019 looks to be when digital wallets will seriously fatten up, Liao said. […]

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Pacnet ’19: 3 for the Road

The University of Texas, wanting to give football fans something to do before games, started a concert series next to the stadium that brought in performers like Aloe Blacc. (Courtesy University of Texas) Some ideas worth taking away from ticket tech company Paciolan’s annual conference Three good ideas is all Paciolan President and CEO Kim Damron asked that attendees take away from Pacnet ’19, this year’s version of the ticketing technology company’s annual conference for clients, vendors and staff.  That wasn’t an outrageous request. The ticketing world is packed with topics, and the event Feb. 10-13, which drew about 750 people to Newport Beach, Calif., just a few miles from Paciolan’s headquarters in Irvine, presented more than 50 sessions on breakthroughs of all sorts. Many were linked to the company’s products and partners, but all of them spotlighted issues that the broader industry is figuring out. Here are some ideas […]

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