Live Nation has made an exclusive, multiyear booking agreement at the new, 6,000-seat performance venue at Hollywood Park.Read More
Tag: SoFi Stadium
SOFI SCORES: SoFi Stadium’s center-hung videoboard commands attention during Los Angeles Rams and Chargers games. (Getty Images) The crowds will come later, but these stadiums are making their mark The two most expensive stadiums in the world opened in 2020 to muted applause, underscoring the pandemic’s devastating effect on the sports and entertainment industry. SoFi Stadium, at cost of $5 billion, and Allegiant Stadium, a $2 billion facility, represent the future of NFL stadium design with starkly different looks. What they both shared, though, was playing games in empty venues. Fans were not allowed to attend Rams, Chargers and Raiders games. In Southern California, state and local requirements prevented both Los Angeles NFL squads from hosting fans. In Las Vegas, team owner Mark Davis made the decision to ensure fairness for all of Raider Nation. Overall, both buildings reflect their surroundings on the West Coast. SoFi Stadium’s swoopy roof canopy […]
SoFi Stadium expects more sponsor deals to be signed as the teams settle in and find other spaces to package, the Rams’ Kevin Demoff and the Chargers’ A.G. Spanos said.
The support for SoFi Stadium’s 120-yard center-hung board waiting to hoisted above the stadium floor. (James Zoltak / Staff) All content produced for it will be in 4K and HDR When SoFi Stadium opens with a Taylor Swift concert July 25, the $5 billion venue being developed at Hollywood Park in Inglewood by Los Angeles Rams owner Stan Kroenke will boast a nearly 50-foot-high center-hung videoboard that’s longer than the playing field. “It really is a modern technology marvel in many ways,” said Skarpi Hedinsson, the Rams’ chief technology officer. Nicknamed “oculus,” the 120-yard, eye-shaped display — designed by stadium architect HKS with engineering by WJHW, according to a source — has video surfaces on both sides with sight lines from any angle in the stadium and will be mounted 120 feet off the playing surface, Hedinsson said. SoFi Stadium officials declined to release details about who is supplying the oculus’ […]
6 PACKED: SoFi Stadium in Inglewood, Calif., to open in July, will have Wi-Fi 6 access points installed by Cisco. (Getty Images) Next-generation technology will increase capacity for connections at stadiums The Wi-Fi 6 era has gotten its start in stadiums across the U.S. and will grow throughout 2020. • Just as 5G networks enhance cellular service, prominent new NFL stadiums in California and Nevada will both employ expansive next-generation local networks as Wi-Fi 6 expands elsewhere in the league as well as in Major League Soccer and college stadiums. “If you are doing a brand-new environment, of course you will put in the latest, greatest technology,” said John Brams, Extreme Networks director of sports and entertainment. Extreme Networks was the first into the sports and entertainment Wi-Fi 6 landscape with a fall 2019 installation in the 22,000-seat BBVA Stadium for the MLS Houston Dynamo, the new West Texas A&M […]
A rendering shows the field-level club that Pechanga Resort Casino will sponsor at SoFi Stadium in Inglewood, Calif. (Courtesy Los Angeles Sports & Entertainment District) New home of Rams and Chargers signs its first Southern California sponsor Pechanga Resort Casino has signed a founding partnership at 70,000-seat SoFi Stadium, the new home of the Los Angeles Rams and Los Angeles Chargers in Inglewood, Calif. The number of years and financial terms were not disclosed. In the NFL, founding partners typically sign 10-year deals valued in the low to mid-seven figures annually, depending on the market and the scope of the agreement. At MetLife Stadium, which opened in 2010 as the home of the New York Jets and Giants, the four cornerstone partners initially signed deals valued at $8 million annually for contracts extending four to six years, according to sources familiar with those negotiations. The Pechanga deal is a 10-year […]